Privacy Policy

Last updated: 2026-03-24

We value your privacy and want you to feel confident when using our website and online store. This Privacy Policy explains what information we collect, how we use it, and the choices you have.

Who We Are

We are Alpaca Soft and Naturals, a small business based in Oregon, USA. We operate this website and online store to share information, publish blog posts, and offer products, alpaca breeding, and alpaca experiences to customers within the United States.

You can contact us at: AlpacaSoftandNaturals@gmail.com

What Services We Provide

Through this website, we provide:

• An online store powered by Ecwid (Lightspeed)
• Blog posts and articles with WordPress comments enabled
• Optional newsletter sign‑ups
• General information about our products, services, and business
• Customer reviews using the Site Reviews plugin
• General information about our products, services, and business

We use trusted third‑party tools to operate the site, process orders, calculate taxes, manage shipping, improve performance, and maintain security.

1. Information We Collect

Information You Provide Directly

We collect information when you:

• Create an account or make a purchase through our store (Ecwid / Lightspeed)
• Enter a billing or shipping address
• Leave comments on blog posts
• Submit a review through the Site Reviews plugin
• Sign up for a newsletter
• Contact us directly
• Submit forms (WordPress Forms Lite — currently not in use)

Information Collected Automatically

We may collect:

• Anonymous usage data through Google Site Kit (Google Analytics)
• Security‑related technical data through Wordfence
• Spam‑prevention data collected by Google reCAPTCHA v3
• Cookies and similar technologies used by WordPress, Ecwid, and plugins
• Basic device and browser information for site functionality and security

2. How We Use Your Information

We use your information to:

• Process orders and manage your account (Ecwid)
• Calculate taxes based on your ZIP code (Ecwid tax tools)
• Estimate shipping costs and generate tracking numbers (Ecwid + USPS integration)
• Allow you to post comments on blog posts
• Allow you to submit product or service reviews (Site Reviews plugin)
• Improve site performance and understand general usage trends (Google Analytics)
• Protect the website from malicious activity (Wordfence)
• Prevent spam and automated abuse using Google reCAPTCHA v3
• Optimize content for search engines (All‑in‑One SEO)

We do not sell or rent your personal information.

3. Cookies and Tracking Technologies

Our website uses cookies and similar technologies to support essential site functions, improve performance, and provide optional features. Cookies may be set by WordPress, Ecwid (Lightspeed), Google Analytics, Site Reviews, Wordfence, and other integrated tools.

Ecwid (Lightspeed) Store Cookies and Consent Options

Our online store includes a built‑in cookie‑consent system that allows you to choose how cookies are used. You can manage these settings at any time in:

My Account → Cookie Consent or through the cookie banner displayed on the store pages.

Ecwid provides the following cookie categories:

• Essential (Always Allowed) Required for the store to function, including login, security, and cart operations. These cannot be disabled.
• Analytics Used to measure store performance, campaign effectiveness, and depersonalized visitor behavior. Includes tools such as Google Analytics.
• Personalization Used to remember preferences and improve your shopping experience (for example, remembering that you dismissed a popup).
• Allow All Cookies Enables all categories above.

You may choose: Allow all cookies, Don’t allow cookies (only essential cookies), Allow analytics + essential cookies, or Allow personalization + essential cookies.

Storefront Cookie Banner

When visiting the store, you may see a cookie‑consent popup explaining how cookies are used. You may accept all cookies or open “Cookie Settings” to customize your preferences.

WordPress Comment Cookies

When leaving a comment on our blog, you may choose to save your name, email, and website in your browser. If you check the box labeled:

“Save my name, email, and website in this browser for the next time I comment.”

WordPress will store this information in a browser cookie for your convenience. This cookie is optional and only set if you choose it.

Other Cookies Used on Our Website

• Security cookies (Wordfence)
• Spam‑prevention cookies (Google reCAPTCHA v3)
• Analytics cookies (Google Site Kit / Google Analytics)
• Review‑submission cookies (Site Reviews plugin)
• Performance and SEO‑related cookies (All‑in‑One SEO, WordPress core)

You can manage or disable cookies through your browser settings, but essential cookies are required for the site and store to function properly.

4. Third‑Party Services

We rely on trusted service providers to operate our website:

Ecwid (Lightspeed) – Store Platform

Ecwid processes information needed to operate the store, including:

ZIP Code Tax Calculation

Used to automatically calculate applicable sales tax.

Shipping Calculations and USPS Integration

Used to estimate shipping costs, generate labels, and create tracking numbers.

Payments

All payments are handled securely through Ecwid’s integrated payment providers. We do not receive or store your full payment card details.

Accounts and Newsletters

You may create an account or sign up for a newsletter using your email address. We can see your email address but do not have access to your password or payment information.

Cookie Consent System

Ecwid provides a built‑in cookie‑consent tool that allows visitors to control how cookies are used in the store. Ecwid may set essential, analytics, and personalization cookies depending on your selections. Ecwid’s cookie‑consent banner and account‑level cookie settings allow you to change your preferences at any time.

Google Site Kit (Google Analytics)

Collects anonymous usage data to help us understand site traffic.

Wordfence

Provides firewall protection, malware scanning, and security monitoring.
Wordfence may use Google reCAPTCHA v3 to detect and block automated attacks.

Site Reviews (WordPress Plugin)

Allows customers to submit reviews about products or services. Site Reviews may collect:

• Name (if provided)
• Email address (if provided)
• Review content
• Rating
• IP address (for spam detection)

Site Reviews also uses Google reCAPTCHA v3 to prevent spam and automated submissions.

Google reCAPTCHA v3

Used on:

• Site Reviews submission forms
• Wordfence security features
• Other site forms where spam protection is required

reCAPTCHA v3 analyzes visitor behavior to distinguish humans from bots. Use of reCAPTCHA is subject to Google’s Privacy Policy and Terms of Service.

All‑in‑One SEO

Helps optimize site content for search engines. This plugin does not collect personal information.

WordPress Forms Lite

Currently inactive. If activated, it may collect information you submit through forms.

5. Comments

When you leave a comment:

• WordPress collects the data shown in the comment form
• Your IP address and browser information may be used for spam detection
• A hashed version of your email may be sent to Gravatar to display a profile image (if you use Gravatar)
• If you choose the option to “Save my name, email, and website in this browser for the next time I comment,” WordPress will store this information in a browser cookie for your convenience.

6. How We Protect Your Information

We use industry‑standard security measures, including:

• Wordfence firewall and malware scanning
• Google reCAPTCHA v3 spam and bot protection
• Secure hosting infrastructure (Hostinger with LiteSpeed)
• HTTPS encryption for all data transmitted between your browser and our site

7. Definitions

To keep things clear, here are a few terms we use:

• Personal Information – Any information that identifies or relates to an individual (such as your name, email, address, or IP address).
• Service Providers – Third‑party companies that help us operate our website, store, analytics, or security features.
• Cookies – Small files stored on your device that help websites function and remember your preferences.
• Processing – Any action taken with your information, such as collecting, storing, or using it to provide services.

8. We Do Not Sell Personal Information

We do not sell, rent, or trade your personal information. Some service providers process information on our behalf to operate the store, calculate taxes, manage shipping, or improve site performance, but they may not use your data for their own marketing or resale.

9. State‑Specific Rights

We are based in Oregon and follow applicable U.S. privacy and consumer protection laws.

If you live in a U.S. state that grants additional privacy rights (such as California, Colorado, or Virginia), you may have the right to:

• Request access to the personal information we hold about you
• Request deletion of your personal information
• Request correction of inaccurate information
• Request a copy of your data in a portable format

To make a request, contact us at AlpacaSoftandNaturals@gmail.com. We will respond in accordance with applicable laws.

10. Your Choices

You may:

• Update or delete your Ecwid account information
• Request deletion of reviews you have submitted
• Unsubscribe from newsletters
• Manage your cookie preferences for the online store through Ecwid’s cookie‑consent settings
• Disable cookies through your browser
• Request access to or deletion of your data (see above)

11. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date.

12. Contact Us

If you have questions about this Privacy Policy or how your data is handled, please contact us at:

AlpacaSoftandNaturals@gmail.com
402 N 3rd Ave, Stayton OR, 97383 USA